CCXP Certification: Paul Matthews

Sussex Professional Earns CCXP Certification

Paul Matthews, a Sussex and Surrey-based Customer Experience (CX) Specialist for insight6, has achieved the globally recognised Certified Customer Experience Professional (CCXP) certification, making him one of only 75 professionals in the UK to hold this prestigious qualification. 

With over 30 years of experience, and now as the most qualified CX expert in Sussex and Surrey, Paul brings unparalleled expertise to businesses seeking to excel by delivering exceptional customer service to build customer loyalty.   

Paul is integrating his additional expertise and cutting-edge tools, such as real-time customer feedback, into his mystery shopping, customer journey mapping, focus groups, team training, and mentoring services. These are essential for businesses in Sussex and Surrey to enhance customer journeys and boost profitability. 

CCXP Certification: What is it?

Awarded by the Customer Experience Professionals Association (CXPA), the CCXP certification is globally recognised as the top credential for CX professionals. The certification covers six key competencies, including CX strategy, customer insights, and customer-centric culture—all crucial for improving customer satisfaction and loyalty. 

Paul Matthews with CCXP Certification
Paul Matthews, CX Specialist for insight6 Sussex & Surrey, proudly displays his certificate.

Paul reflected on his achievement: “Earning the CCXP certification is a proud moment for me. It provides me with the latest tools and strategies to help my clients in Sussex and Surrey create seamless customer journeys, improve loyalty, and drive long-term growth. I’m excited to apply this knowledge to help businesses stay ahead in the evolving CX landscape.”

What does this mean for insight6 clients?

For independent businesses, the customer experience has become a critical differentiator. Companies that focus on improving their customer journey and listening to their customers see significant increases in customers who refer, return, and remain customers for life, leading to increased customer loyalty, reduced churn, and ultimately higher profits.

Paul’s certification empowers him to implement these strategies, ensuring that businesses in the area are equipped to meet customer expectations and gain a competitive edge.

Jonathan Winchester, CEO of insight6, added: “Paul’s CCXP certification is a significant achievement and reflects insight6’s commitment to providing top-tier CX solutions. His expertise is invaluable to our clients, and this certification further enhances our ability to help businesses thrive in today’s competitive market.”

Paul Matthews with CCXP Certification and Jonathan Winchester
Jonathan Winchester, insight6 CEO (left) and Paul Matthews (right) with his certificate.

Businesses in Sussex and Surrey looking to improve their customer experience can contact Paul Matthews via LinkedIn or through www.insight6.com.

—Ends— 

Notes to Editors: 

insight6 is the UK’s leading customer experience consultancy, with a network of local CX specialists delivering tailored solutions to enhance customer journeys and improve business outcomes. Call 0800 970 8987 or visit www.insight6.com. 

For more information or to schedule an interview with Paul Matthews, please contact Lisa-Marie Mallier, No Fluff Communications, at 07789 002149 or email lisa@nofluffcomms.co.uk.

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