Wagamamas was the lunchtime destination at Bluewater on the weekend for my daughter and I. We knew we would be guaranteed a speedy, healthy meal. When we...
‘Unexpected Item In Bagging Area!’ or ‘Hello, How Has Your Day Been?’
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14 Steps To Create An Amazing Customer Experience
This guide will help you transform your business - if you take action. Customers are the lifeblood of every business as business owners we all want our...
Are You Over-Analysing And Under-Thinking Your Business?
When Heineken was developing a US advertising campaign for their tequila-flavoured beer called Desperados last year, they experimented with two different...
Five Ways To Sell More …. OF ANYTHING!
I like quiet time. It was during one of my quiet times that I started to really think about the key levers that allow businesses to sell more of what...
Exit interviews – good or bad?
Having been invited to conduct some exit interviews for a local garden centre, we stopped a couple of customers to ask if they had found what they wanted...
Call Centres – What can we learn from them?
Whether we love or hate them, we all spend time talking to Call Centres. Â I am sure we have all come across those recorded messages of press 1 for this,...
How do you make your customers FEEL?
"I’ve learned that people will forget what you said, people will forget what you did, but people will never forget how you made them feel."–Maya Angelou...
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